What does "New & Improved" mean?

I get the mail out of our mailbox and as I'm flipping through the envelopes I notice one says:

Your New & Imporved Time Warner Cable bill is enclosed

So, I'm thinking, what would be an improvement in a bill? The only thing that came to mind was a lower amount due would be an improvement. So I open the bill and is it lower? No! Believe it or not it is $6.34 higher than last month. Please, no more improvements.